
Style Guide
Wedding Guest
MANY MEN ASK THEMSELVES THE SAME QUESTION BEFORE A WEDDING: WHAT SHOULD I WEAR?
AND THIS IS EXACTLY WHERE THE JOURNEY TO A STUNNING APPEARANCE BEGINS. BECAUSE AS A WEDDING GUEST, YOU DON’T WANT TO STEAL THE SHOW FROM THE GROOM OR BLEND IN WITH THE STANDARDISED LOOK. YOU WANT TO SHOW CLASS – MODERN, RELAXED AND APPROPRIATE FOR THE OCCASION. THIS GUIDE WILL TAKE YOU THROUGH FOUR WEDDING SCENARIOS AND PROVIDE YOU WITH THE RIGHT LOOKS WITH STYLE, SUBSTANCE AND SELF-CONFIDENCE.

The elegant look for a
classic evening wedding
If the dress code is elegant, a midnight blue or deep navy suit will show that you have style and finesse. Choose high-quality virgin wool, a white shirt with a clear silhouette and a narrow silk tie in dark bordeaux or deep pine green.
Matching oxfords with a subtle sheen complete the outfit. A silk handkerchief adds a delicate touch to your look – stylish, but not overpowering. With this look, you will demonstrate a sense of style – without appearing overdressed.
The airy look for
a beach wedding
Lightness meets style: a linen suit in beige, off-white or sage green goes perfectly with a maritime setting. The shirt can come with a stand-up collar or as an airy overshirt, preferably in white or light blue. Go for loafers without socks or elegant espadrilles – bare feet are only acceptable if specifically requested.
The look works best in monochrome natural colours, complemented by sunglasses with high-quality frames. This way you will attract everyone’s interest – relaxed, stylish and with a flair for detail.


The smart look for a
garden or country wedding
What you need here is an outfit that combines casualness and elegance.
A light-coloured jacket – in light blue or olive, for example – combined with a well-fitting pair of chinos will give you that smart-casual charm. A shirt with a fine pattern or delicate texture goes well with this. Cognac-coloured brogues or suede derbies underline the smart but relaxed character of your look.
A floral breast pocket handkerchief or a structured waistcoat will add individuality to your look –
subtle but striking.

The modern look for
the urban city wedding
In the city, your outfit can look modern, minimalist and confident. Opt for a slim-fit suit in dark moss green, anthracite or bordeaux – tone-on-tone looks are particularly effective here.
A white shirt is always the right choice, but if you want to make a fashion statement, swap it for a black turtleneck in a fine knit.
Chelsea boots or clean loafers in leather or suede will give your look an urban edge. A handkerchief with a subtle print and a simple watch round off your statement – modern, masculine and stylish.
Dos & Don’ts
Dos & don’ts for your appearance as a wedding guest
- Never wear white – that is reserved for the bride.
- Stick to the dress code, even if it is subtly worded.
- Show individuality through materials, cuts or accessories –
but avoid anything that looks like a carnival or costume. - And: neat shoes are a must, whether you’re in the city or on the beach.
Make your statement.
Your appearance begins with the first step out of the door.


STYLE GUIDE
WEDDING GUEST
MANY MEN ASK THEMSELVES THE SAME QUESTION BEFORE A WEDDING: WHAT SHOULD I WEAR? AND THIS IS EXACTLY WHERE THE JOURNEY TO A STUNNING APPEARANCE BEGINS. BECAUSE AS A WEDDING GUEST, YOU DON’T WANT TO STEAL THE SHOW FROM THE GROOM OR BLEND IN WITH THE STANDARDISED LOOK. YOU WANT TO SHOW CLASS – MODERN, RELAXED AND APPROPRIATE FOR THE OCCASION. THIS GUIDE WILL TAKE YOU THROUGH FOUR WEDDING SCENARIOS AND PROVIDE YOU WITH THE RIGHT LOOKS WITH STYLE, SUBSTANCE AND SELF-CONFIDENCE.

The elegant look for a
classic evening wedding
If the dress code is elegant, a midnight blue or deep navy suit will show that you have style and finesse. Choose high-quality virgin wool, a white shirt with a clear silhouette and a narrow silk tie in dark bordeaux or deep pine green.
Matching oxfords with a subtle sheen complete the outfit. A silk handkerchief adds a delicate touch to your look – stylish, but not overpowering. With this look, you will demonstrate a sense of style – without appearing overdressed.

The airy look for
a beach wedding
Lightness meets style: a linen suit in beige, off-white or sage green goes perfectly with a maritime setting. The shirt can come with a stand-up collar or as an airy overshirt, preferably in white or light blue. Go for loafers without socks or elegant espadrilles – bare feet are only acceptable if specifically requested. The look works best in monochrome natural colours, complemented by sunglasses with high-quality frames. This way you will attract everyone’s interest – relaxed, stylish and with a flair for detail.

The smart look for a
garden or country wedding
What you need here is an outfit that combines casualness and elegance.
A light-coloured jacket – in light blue or olive, for example – combined with a well-fitting pair of chinos will give you that smart-casual charm. A shirt with a fine pattern or delicate texture goes well with this. Cognac-coloured brogues or suede derbies underline the smart but relaxed character of your look.
A floral breast pocket handkerchief or a structured waistcoat will add individuality to your look – subtle but striking.

The modern look for
the urban city wedding
In the city, your outfit can look modern, minimalist and confident. Opt for a slim-fit suit in dark moss green, anthracite or bordeaux – tone-on-tone looks are particularly effective here.
A white shirt is always the right choice, but if you want to make a fashion statement, swap it for a black turtleneck in a fine knit.
Chelsea boots or clean loafers in leather or suede will give your look an urban edge. A handkerchief with a subtle print and a simple watch round off your statement – modern, masculine and stylish.

Dos & Don'ts
Dos & don’ts for your appearance as a wedding guest
- Never wear white – that is reserved for the bride.
- Stick to the dress code, even if it is subtly worded.
- Show individuality through materials, cuts or accessories –
but avoid anything that looks like a carnival or costume. - And: neat shoes are a must, whether you’re in the city or on the beach.
Make your statement.
Your appearance begins with the first step out of the door.